Throughout my career I have been asked one specific question over any other, 'What does a Casino Host do'. It has become very difficult to answer. My optimum solution was 'I assist the casino's profitability' which was followed by a 'what''?
If you Google Casino Host, you will find many pages of definitions, job descriptions, how to become a Host. It is even listed in Wikipedia! The position even has several names; Casino Host, Player Development Executive, Executive Casino Host, Marketing Executive. The position falls under the marketing department and usually reports to The Director of PLayer Development who therefore reports to your VP of Marketing.
Most casino players have never met tons, know if they have a number or qualify for a number. Some casinos could have a link within the Gaming tab that may introduce the Hosts for your property having a contact email. Other casinos will give you an exact play level that you need to achieve prior to deciding to will be assigned a bunch. As stated inside a previous article, the Players Club brochure will show you at what tier level you will end up eligible for a bunch. Unless you are a very large player, you might have never met your host, or even determine if have one. Until he or she calls one to introduce themselves and invite you back to the property. Better called Telemarketing.
The casinos have a data base of most guests that have acquired a players card. The program utilized shows your play. For example; if you are a slot player it shows total coin-in/coin-out and your value for the casino. For tables it shows total buy ins, average bet and time played. This is displayed in 'trips'. Which is each day you go to the casino. It also shows what your value on the casino might be if made more trips.
Making more trips to a casino is founded on your loyalty, the consumer service you receive, maybe if you believe lucky at the property, direct mail offers from the property, location and I am sure all kinds of other factors. What if you had a personal casino host that greeted you in your visits, took care coming from all amenities and room reservations for the trip generating you feel comfortable within your stay? You may be a bit more loyal to that particular property. Guests like to have a 'contact' in Las Vegas, Atlantic City or wherever you go to gamble. Even local casinos have a bunch program.
If you are gambling at, or frequenting a home on a regular basis and spending some dough, you have a host! You take presctiption someone's list and may be acknowledged. I know it doesn't happen. The business has evolved. It is more about telemarketing and becoming you in the door. Personal customer service continues to be placed on the back-burner. A good host is likely to make the time in order to meet and greet his guests, whatever the here ADT. Everyone wins in this scenario. As a player you possess a contact along with a go-to person and will probably visit more regularly, receive more comps and progress a tier or two while using players club. The casino may have an increase in play of your stuff.
A couple of months ago I decided to use a casino in the large chain of local properties that I weren't to in a few time. I held the best tier card in the time I was playing there and was never greeted. I went players club, received my new card and played somewhat. The following day I received a contact from a bunch thanking me for returning and alluring me back. I replied for the email asking why I was not ever greeted before and why I should return. I never received a response. Would you visit this property again?
As stated before, if you are spending a qualifying amount of money and time, you have a host. If you feel you deserve one, ask a slot floor individual who is the host available and talk with them. Be cordial, polite and expect some customer care. It is job